Performing keyword research can be a lot of work, but it is one of the keys to succeeding with affiliate marketing. For SEO, you want to know which keywords to target so you can do the appropriate on-page and off-page optimizations. With PPC, discovering the profitable keywords is the difference between a winning campaign and losing campaign. By using a free or commercial keyword research tool, you can find these good keywords that you need to succeed.
Not all keywords are created equal. Some keywords are too competitive and you will have a hard time ranking well with them. Other keywords are useless because not too many people are interested in that term. This is where having access to good keyword research tools is important. The best part is that there are a lot of tools that you can use that are actually free.
Market Samurai is one of these keyword research tools. Although the full version of the program does cost money, the keyword research part is absolutely free. Plus it works on both Windows and Macs which is great. To begin playing around with Market Samurai, you first have to enter in a niche related keyword. For example, lets say you are creating a site centered around the best ways to cook a steak. Then you might want to enter in the keyword "cook steak". Market Samurai will then spit out you a big list of keywords related to the keyword you entered. Market Samurai enables you to then drill down and analyze all of these keywords and figure out which ones are the best to use.
To determine the high traffic keywords, Market Samurai uses a metric called SEOT. This value tells you how much traffic the number 1 ranked site for that keyword should get. To find low competition keywords, Market Samurai uses a metric called SEOC. This is the number of websites in Google that mention your specific keyword in the index. In general, you want to target keywords that have a competition number under 30k. Market Samurai also allows you to filter out the keywords that don't meet your specific criteria. This makes it extremely easy to come up with a list of good keywords.
The importance of finding a good list of keywords cannot be overstated. There are only a small subset of converting keywords that actually lead to sales and finding those money keywords is the key to creating the next profitable PPC campaign. That is why everyone should be using Market Samurai for their keyword research needs.
Not all keywords are created equal. Some keywords are too competitive and you will have a hard time ranking well with them. Other keywords are useless because not too many people are interested in that term. This is where having access to good keyword research tools is important. The best part is that there are a lot of tools that you can use that are actually free.
Market Samurai is one of these keyword research tools. Although the full version of the program does cost money, the keyword research part is absolutely free. Plus it works on both Windows and Macs which is great. To begin playing around with Market Samurai, you first have to enter in a niche related keyword. For example, lets say you are creating a site centered around the best ways to cook a steak. Then you might want to enter in the keyword "cook steak". Market Samurai will then spit out you a big list of keywords related to the keyword you entered. Market Samurai enables you to then drill down and analyze all of these keywords and figure out which ones are the best to use.
To determine the high traffic keywords, Market Samurai uses a metric called SEOT. This value tells you how much traffic the number 1 ranked site for that keyword should get. To find low competition keywords, Market Samurai uses a metric called SEOC. This is the number of websites in Google that mention your specific keyword in the index. In general, you want to target keywords that have a competition number under 30k. Market Samurai also allows you to filter out the keywords that don't meet your specific criteria. This makes it extremely easy to come up with a list of good keywords.
The importance of finding a good list of keywords cannot be overstated. There are only a small subset of converting keywords that actually lead to sales and finding those money keywords is the key to creating the next profitable PPC campaign. That is why everyone should be using Market Samurai for their keyword research needs.
No comments:
Post a Comment